Lead Specialist

Kipling School is a private bilingual school in Mexico, founded in 1963, offering high‑quality education from preschool through high school. The school emphasizes academic excellence, global awareness, and multilingual education (English and French). It is certified as an IB World School, offering the PEP, PAI, and Diploma Programme, and is recognized among the top schools in the metropolitan area. Kipling provides a comprehensive, student‑centered model that includes extracurricular activities in sports, arts, culture, and technology.

Job Purpose: The Admissions Coordinator is the first point of contact for prospective families. This role qualifies and manages inbound leads, ensures an exceptional first impression, and supports a high‑quality admissions pipeline through professional communication, strong process management, and close collaboration with the Marketing & Admissions team.

Responsibilities:

• Qualify and manage prospective family leads using the BLANT framework (Budget, Location, Authority, Need, Timing).
• Professionally qualify or disqualify leads and route qualified families to Admissions Officers.
• Maintain accurate and up‑to‑date records in Salesforce.
• Deliver a warm, professional, and customer‑centric experience via phone and email.
• Support scheduling of campus visits and admissions activities.
• Use CRM data and dashboards to monitor lead quality, response times, and conversion trends.
• Collaborate closely with the Marketing & Admissions team to support enrollment goals.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, Communications, Education, or related field preferred.
• 2–4 years in customer‑facing roles; admissions, sales coordination, or lead qualification experience preferred.
• Experience working with CRM systems; Salesforce strongly preferred.
• Excellent written and verbal communication skills in English.
• Strong phone presence and ability to build rapport with families.
• Highly organized, detail‑oriented, and customer‑focused.
• Understanding of admissions funnels and customer journey concepts.
• Ability to analyze CRM data and reports to support decision‑making.